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White Papers for Store Design and Visual Merchandising

Download leading-edge product research and relevant business strategies, for free. Discover smart solutions from industry experts to accelerate your business.
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Digital Signage and Flagship Stores
by ADFLOW Networks
The importance of flagship stores hasnever been greater, especially with thevast amount of competition surroundingevery market segment. Now, with astabilizing economy, flagship storesprovide an edge that attracts andcaptivates potential customers andcompletely immerses them in... Read more ›

Why are non-retailers are going retail!
by CH Designs Inc.
Increasingly over the past several years we have been asked to apply our retail design expertise to “non-retailers” or non stores: professional practices, manufacturers, institutions, associations, developers, even governments. Traditionally Interior Design firms have specialized in residential,... Read more ›

Retail Lighting plays a significant role in increasing sales
by Hera Lighting LP
An independant study was done by Merchant Mechanics to calculate the impact that direct display lighting has on customer behavior, as well as its effect on increasing sales. It was determined that when the display was illuminated as opposed to the exact same location with no lighting, the following... Read more ›

Creating Compelling Sales Environments
by Trion Industries Inc.
Chain Store Age penned monograph detailing how superior Shelf Management Systems showcase products, engage consumers and raise item velocity and turn rates.... Read more ›

Weigh the costs of going direct vs. hiring a U.S.-based supplier
by Grand + Benedicts Store Fixtures
On the surface, producing a fixture program directly with an overseas manufacturer promises major cost-savings potential. But is it worth the risk? Beneath the surface, hidden costs and pitfalls can quickly reverse cost savings. This white paper delineates nine hidden costs associated with going... Read more ›

Kiosk Branding Guide
by Frank Mayer and Associates, Inc.
Businesses spend millions of dollars each year promoting their brands. This guide discusses using a kiosk as a branding tool and offers tips on how to use a kiosk more effectively in your branding.... Read more ›

10 STEPS TO IMPROVE YOUR RETAIL STORES SUCCESS
by BRITSMA™ Design Group Ltd.
These are some of the many basic steps store owners and store managers can take to improve the effectiveness of their stores which can have an impact on their stores sales!... Read more ›

Pop-Up Experiences
by Sparks Custom Retail
An industry whitepaper discussing the emergence of the pop-up experience and its impact. ... Read more ›

L.E.D. Lighting as the Evolution of the Neon Sign
by Displays2go
Neon signs, also known as electric fire, once dominated the sight and scope of American advertising. While neon was humming and flickering into our society the L.E.D or Light Emitting Diode was silently getting brighter and brighter. L.E.D.s now dominate almost every aspect of commercial advertising... Read more ›

Why Digital Signage?
by Keywest Technology
Many factors contribute to the skyrocketing popularity of digital signage in meeting a variety of communications goals.Once seen as a novelty among competing media, digital signage has come into its own as a highly efficient and effective communications medium. Digital signage leverages... Read more ›

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